Rafferty Annuity Framing LLC
Academic and Professional Background
Publications
Planting the Seeds for High Cash Flow, With 5 Years Until "Go-Go"
The Retirement Income Sonnet
When Going Organic Might Be Thriftier: Funding Retirement Cashflow
FICA Freedom Day: Get It on Your Calendar
I'm HIPP, and That's Not Cool
How to Improve Outcomes When Using a Time Segmentation "Bucket" Strategy
Advanced Strategies for RMD Management
With the S&P 500 Looking Pricey, Now is the Time for Structured Annuities
With Interest Rates Near Historic Lows, Caveat Emptor Before Purchasing an Income Annuity
Should You Heed the Wall Street Journal’s Warning About the 4% Rule?
What to do with a Decade of Surplus Gains from the Stock Market?
Years of Experience
2019-2021
Vice President, Business Development and Messaging, SYMETRA Financial
Assumed new role with broad latitude designed to leverage relationship and messaging skills, Areas of focus and activity included regular message development and coaching with annuity wholesalers across channels (wire, bank, independent) with a special focus on the independent broker/dealer channel. Role culminated in assignment to build new distribution effort and team charged with making inroads in the small regional broker/dealer channel as well as direct agreements.
2012-2018
Vice President, Head of Retirement Marketing, SYMETRA Financial
Responsible for all marketing and message development activities in support of a $25 billion dollar block and $3-5 billion annual sales budget of full suite of fixed deferred, income, variable, and fixed indexed annuities. Assembled and led team of marketing professionals within the P&L business unit who work closely with colleagues in the shared service brand marketing team for provision of design, fulfillment and digital asset services, while retaining full control of messaging and content.
2008-2012
Vice President, Marketing Account Management, AIG/American General
Led realigned product marketing team post-financial crisis, responsible for providing marketing support for with three business units: Life Insurance, Annuities, and Supplemental Health Benefits, all within the independent life insurance distribution space.
1994-2008
Assistant Vice President, Annuity Marketing, MassMutual
Built and led team responsible for all marketing activities in support of career agent and third party distribution of suite of MassMutual fixed and variable annuities. Established consistent communication forums with both field and clients, from weekly "Weekend Update" emails that went out every Friday to career agents, to a client newsletter that remains in circulation.
1994
MA, Public Policy, Trinity College
1986